Video Ads Check
-
Access the link(aspose).
-
Upload the video file.
-
Change the 'Frame rate (FPS)' to '1 (max 100 seconds)'.
-
Click 'Convert' to separate the 'video' into 'images' frames.
-
Return to the Ads Checker and select the 'Category' for the advertisement.
-
If the images are compressed, decompress them, upload the files, and click the 'Submit' button.
Image Ads Check
-
Select the 'Category' for the advertisement.
-
If the images are compressed, decompress them, upload the files, and click the 'Submit' button.
Easy. Analysis. Optimization
Unlock the potential of your advertising! Upload your images or videos to our Ads Checker and experience optimization for the best performance!
Ads Quality List
Fashion
Evaluation Score: 75/100
Strengths:
- The video adheres well to the 9:16 aspect ratio and fits the phone screen effectively, ensuring no screen cutoff.
- Strong use of graphic elements enhances visual appeal and engagement.
- The narrative is consistent, showcasing the product effectively and relating it to brand personality.
- Hooks are eye-catching and clearly connect product features to benefits, with some hook text extending beyond three seconds.
Weaknesses:
- Minimal movement shown in the video, which affects overall engagement.
- Lacks conversational flow in the explanatory features; the person explaining is not fully engaging.
- Emotional expressions and before-after results are not clearly conveyed, limiting impact.
1. Possible Modifications:
- Introduce more dynamic movement within the video to maintain viewer interest.
- Enhance the conversational tone of the explanation to foster a better connection with the audience.
- Include clearer before-and-after visuals to illustrate product effectiveness.
2. Concise Guidance:
- Focus on increasing movement and interaction within the video.
- Implement a more engaging presentation style for the explanatory sections.
- Utilize emotional storytelling to convey user experiences with the product.
3. Suggested Tools & Keywords:
- Tools:
- Canva for creating engaging graphics and text overlays.
- Adobe Premiere Pro for video editing and effects to enhance movement.
- Final Cut Pro for more advanced editing options to improve narrative flow.
- Keywords:
- "Dynamic movement," "Conversational engagement," "Before-and-after visuals," "Emotional storytelling."
4. Specific Steps for Improvement:
- Review and edit the video to incorporate more movement; consider adding animated elements or transitions.
- Rework the explanation section by scripting it for a more natural conversational flow; practice delivery for more authenticity.
- Capture and integrate emotional testimonials or case studies to provide before-and-after perspectives visually.
---
Clarification of Evaluation Flow:
- Example Flow:
1. Upload video/image for evaluation.
2. Confirm the type of content (multiple images/video or single image).
3. Receive a detailed report structured as above.
Importance of User Confirmation:
- Before proceeding with the evaluation, users must confirm their understanding of the evaluation criteria and expectations to ensure accuracy in reporting.
Streamlined Reporting Focus:
- The report highlights actionable insights and suggestions, avoiding generic feedback to provide clear paths for improvement.
Consistency in Scoring:
- Scores are derived from detailed criteria benchmarks to ensure reliability and consistency in evaluations.
Enhance Visual Aids:
- Provide examples of effective hooks, layouts, and narratives as references in future evaluations to guide users in optimizing their content.
Tools Integration:
- Recommend specific tools tailored to address identified weaknesses, facilitating targeted improvements in content quality.
Marketing
Evaluation Score: 75
Strengths:
- The video maintains a 9:16 aspect ratio, fitting well on mobile screens.
- Engaging use of text stickers and graphic elements enhances visual appeal.
- The hook is effective, using both visuals and text to capture attention early on.
- Emotional expressions are evident, particularly in the product demonstration sections.
Weaknesses:
- The narrative could be more cohesive; transitions between segments feel abrupt.
- Limited use of explanatory features, as there is no person directly explaining the content.
- Facial analysis lacks depth; there are minor changes in expressions, but they don't significantly contribute to the narrative.
1. Possible Modifications:
- Improve transitions between segments to create a smoother narrative flow.
- Incorporate a speaker or on-screen explanation to enhance clarity and engagement.
2. Concise Guidance:
- Focus on maintaining a strong narrative throughout the video.
- Utilize a person to explain key features and benefits of the product.
3. Suggested Tools & Keywords:
- Use Canva for enhancing graphic elements and layouts.
- Employ Premiere Pro for smoother transitions and video effects.
- Keywords: “Narrative flow,” “Engaging explanations,” “Emotional connection.”
4. Specific Steps for Improvement:
- Re-edit sections to improve narrative transitions; consider adding fade or slide effects.
- Add a voiceover or on-screen text that explains product features clearly and engagingly.
- Evaluate facial expressions more closely; consider including moments that highlight strong emotional reactions to the product.
By focusing on these areas, the overall impact and effectiveness of the video can be significantly enhanced, leading to a better connection with the audience.
Marketing
Evaluation Score: 75/100
Strengths:
- Good adherence to the 9:16 aspect ratio with no significant black borders.
- Effective use of text stickers to enhance engagement.
- Strong emotional expressions observed, particularly in before-after segments.
- Clear product demonstration with identifiable brand elements.
Weaknesses:
- Limited variety in effects usage; minimal cropping and layering observed.
- Hooks are not fully optimized; some do not connect product features to benefits.
- Narrative lacks a recurring theme, making it less memorable.
- Movement shown is minimal, which may reduce viewer engagement.
1. Possible Modifications:
- Introduce more dynamic effects such as layering or grid arrangements.
- Develop stronger hooks that clearly relate product benefits to consumer needs.
- Create a consistent narrative thread throughout the video to enhance viewer retention.
2. Concise Guidance:
- Focus on improving the variety of effects used and incorporating more eye-catching hooks.
- Ensure the narrative ties back to the brand message consistently throughout the video.
3. Suggested Tools & Keywords:
- Use Canva for enhanced graphic elements and text overlays.
- Consider Adobe Premiere Pro for advanced effects and transitions.
- Keywords: “Dynamic Hooks,” “Engaging Narratives,” “Visual Effects.”
4. Specific Steps for Improvement:
- Experiment with different effects during editing to find a visually appealing combination.
- Brainstorm narrative ideas that can recur throughout the video, potentially using a relatable character or scenario.
- Analyze competitor videos to see effective use of hooks and narratives for inspiration.
---
Note: This report is structured to provide actionable insights while strictly adhering to the evaluation criteria. For further clarification or adjustments, please confirm if you'd like to proceed with modifications or additional evaluations.
E-commerce
Evaluation Score: 58/100
Suggested Improvements
Enhance Text and Graphics
Tools: Canva or Adobe After Effects
Add animations or effects (e.g., fade-in, pop-out) to make the text more dynamic.
Strengthen Visual Hooks
Tools: Final Cut Pro, CapCut
Introduce transitions, zoom-in/out effects, or rapid cuts to make the visuals more engaging.
Incorporate Audio Elements
Tools: Audacity, Premiere Pro
Add background music, sound effects, or voiceovers to enhance the auditory experience.
Reinforce Brand Identity
Tools: Photoshop, Illustrator
Highlight the brand’s logo, colors, and unique design elements prominently.
Show the Product in Action
Method: If possible, include scenes showing how the product is used or examples of its applications.
Boost Hook Text Impact
Method: Use numbers or intriguing questions in your text. For example: “The best marketing solution for YOU!”
Add Emotional or Human Elements
Method: Include a human figure or emotional expressions to create a connection with the audience.
E-commerce
Evaluation Score: 55/100
Suggestions for Improvement
Add Graphics for Visual Appeal
Tools: Canva, Adobe Illustrator
Introduce icons, such as a globe, platform logos (Google, Meta), or an email icon, to visually represent the steps.
Include a Strong Call to Action (CTA)
Method: Add a phrase like “Start Now!” or “Get Your Free Quote Today!” in bold and bright text to prompt action.
Add a Visual Narrative
Method: Use a step-by-step infographic format with numbered icons or arrows to guide the viewer more interactively.
Incorporate Emotional Appeal
Method: Add a small motivational message, such as “Achieve Global Reach Effortlessly!” to connect with the audience's goals.
Showcase the Product or Service
Method: Add a screenshot or mockup of the AMA platform interface to demonstrate its functionality visually.
Leverage Dynamic Effects
Tools: Canva Pro, Adobe After Effects
Transform the steps into a short animation, such as showing filters being selected and results appearing.
Enhance the Background
Method: Add subtle patterns, gradients, or context-related images (e.g., a world map or digital interface) to enrich the design.
Strengthen the Hook Text
Method: Modify the headline to create more intrigue, such as “Struggling with Overseas Marketing? Here’s How to Succeed!”
E-commerce
Evaluation Score: 65/100
Suggestions for Improvement
Make the Text Hook More Engaging
Method: Use more curiosity-driven phrasing such as “Need a Certified Marketing Agency? We’ve Got You Covered!”
Highlight a specific problem the audience might relate to.
Incorporate Animation or Movement
Tools: Canva Pro, Adobe After Effects
Animate the megaphone graphic or simulate typing in the search bar to add visual interest.
Add Emotional or Human Elements
Method: Include a testimonial quote, a happy customer’s face, or an image of a team to create emotional resonance.
Demonstrate Product or Service in Action
Method: Use graphics or animations to simulate how AMA helps find certified agencies (e.g., dropdown options being selected or results appearing).
Introduce Before-and-After Scenarios
Method: Show a simple comparison, such as before using AMA (frustration) vs. after (success).
Strengthen Brand Identity
Tools: Illustrator, Photoshop
Incorporate a logo, tagline, or unique brand color palette more prominently.
Enhance Graphics with Depth
Tools: Canva, Photoshop
Add shadows or gradients to the megaphone and laptop graphics for a more dynamic appearance.
Add a Clear Call to Action (CTA)
Method: Include text like “Click Here to Start!” or “Find Your Agency Now!” in a bold button or highlight.
E-commerce
Evaluation Score: 60/100
Suggestions for Improvement
Enhance Graphics and Visual ImpactTools: Canva, Adobe Illustrator
Introduce more graphic elements or icons, such as location pins, dropdown animations, or check marks, to make the design more interactive.
Add Movement or AnimationTools: After Effects, CapCut
Transform the static design into a short animation with dropdown menus appearing dynamically or elements zooming in for a more captivating presentation.
Incorporate Emotional AppealMethod: Add a tagline like “Save Time. Find Certified Experts Today!” or include a small image of a person interacting with the service to create a personal connection.
Highlight Product in ActionMethod: Show a simple mockup or screenshot of the AMA platform being used to demonstrate functionality visually.
Strengthen the HookMethod: Use more assertive language, such as “Don’t Waste Another Second—Find Certified Partners NOW!” to increase urgency and grab attention.
Emphasize Brand IdentityTools: Photoshop, Illustrator
Use unique brand visuals, such as incorporating a logo watermark or more distinct typography, to reinforce brand recall.
Add a Call to Action (CTA)Method: Include a clear CTA like “Start Now!” or “Click to Find Experts!” to guide users toward action.
Build a Before-and-After ConceptMethod: Show a simple comparison: before using AMA (confusion, frustration) vs. after (clarity, results).
E-commerce
Evaluation Score: 62/100
Suggestions for Improvement
Incorporate Dynamic Graphics and Stickers
Tools: Adobe After Effects, Canva
Add animations or interactive text stickers to make the visuals more dynamic and engaging.
Leverage Audio Hooks
Tools: Premiere Pro, Audacity
Include background music or sound effects to create a multisensory experience.
Strengthen Visual Hook
Tools: CapCut, Final Cut Pro
Use transitions, overlays, or quick zooms to create visual variety and interest.
Highlight Product in Action
Method: Show real-world applications or demonstrations to make the message more relatable and actionable.
Add Emotional or Human Elements
Method: Include a person speaking or emotional expressions to create a personal connection with the audience.
Enhance Narrative Flow
Method: Create a clear problem-solution arc (e.g., “Here’s the issue—here’s how we solve it!”) to maintain interest.
Introduce Before-and-After Scenarios
Method: Show a "before" and "after" to illustrate the effectiveness of the solution being offered.
Emphasize Brand Identity
Tools: Illustrator, Photoshop
Integrate distinct brand colors, logos, or slogans more prominently to reinforce brand recognition.
E-commerce
Evaluation Score: 65/100
Suggestions for Improvement
Enhance Graphics and Text Stickers
Tools: Adobe After Effects, Canva
Add bold, animated text stickers and more dynamic graphic elements to make the visuals more engaging.
Incorporate Audio Elements
Tools: Audacity, Premiere Pro
Use background music or sound effects to complement the visuals and hooks.
Increase Visual Dynamism
Tools: CapCut, Final Cut Pro
Introduce rapid transitions, zoom effects, or overlays to create a more captivating experience.
Highlight Product Usage
Method: Show the laptop being used in different ways (e.g., a person typing, video calling). This provides a stronger demonstration of functionality.
Strengthen Emotional Appeal
Method: Include a person showing facial expressions or interacting with the product to establish a connection with viewers.
Improve Hook Text and Narrative
Method: Use numbers or intriguing questions (e.g., “How to find the BEST marketing agency in 30 seconds!”).
Build a story that transitions from problem to solution for better engagement.
Add Before-and-After Scenarios
Method: Show a comparison of “before” (no agency) and “after” (working with a great agency) to highlight benefits visually.
Refine Brand Personality
Tools: Illustrator, Photoshop
Integrate more elements of the brand’s identity (e.g., logo, colors, or tagline) in the visuals.